20 Aug 2008

Pull your Green Finger out

Olly Willans

The Green Finger is a great online environmental communications idea - so by definition it is easy to get involved in... what are you waiting for?

Step It Up logo, parent organisation of The Green Finger

The sustainable communications agency, Futerra, alerted us to the Green Finger campaign from Step It Up, and it is one of those campaigns that inspires participation.

It is emotive, engaging, interactive, and easy to do. And, there's a sense of joining a movement too. So, it ticks a lot of the what makes a good online environmental campaign boxes. Here's our effort:

 

A couple of people have asked what the music is: it's a track called Sekusile by the Dark City Sisters.

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